Study of Belgian could-be eco-innovators: Pajottenlander
Frédéric Morand
Juice maker Pajottenlander (Peter Vandendaele) in Pepingen has found an interesting niche since 1987, in organic pasteurised juices from selected traditional fruit varieties. A brochure available at one of his retailer shops (Bio-planet Dilbeek) gives very informative details on the environmental choices made by this company: variety selection, glass bottling, pasteurisation.
Pajottenlander would make a good candidate for eco-innovation research in Belgian agriculture: motivation, drivers, obstacles met (techniques, regulation, market, marketing, etc), evolution, perspectives, etc.
Juice maker Pajottenlander (Peter Vandendaele) in Pepingen has found an interesting niche since 1987, in organic pasteurised juices from selected traditional fruit varieties. A brochure available at one of his retailer shops (Bio-planet Dilbeek) gives very informative details on the environmental choices made by this company: variety selection, glass bottling, pasteurisation.
Pajottenlander would make a good candidate for eco-innovation research in Belgian agriculture: motivation, drivers, obstacles met (techniques, regulation, market, marketing, etc), evolution, perspectives, etc.